Inspiring travel consulting

Take a glimpse at our key projects!

Whether you represent a large company or a start-up, if you're passionate about creating immersive experiences and eager to explore innovative travel concepts, our team is ready to help elevate your brand to new heights!

Strategy

We conduct varied strategy studies : business modeling, market research & positioning, portfolio analysis...

Concept & Innovation

We love to be ahead of the curve, trend spotting and imagining memorable travel & hospitality concepts.

Business Development

Through efficient Go to Market or Revenue Management plans we assist our clients in generating additional margins.

Customer Journey Optimization

We are definitely guest-centric and focus on seamless and personalized journeys, from initial to last contact.

Operations Management

Working closely with operational teams, we ensure precise concept execution and staff training on the run.

Let's meet!

Growth stems from experience...

A brand only has value if it has the ability to grow and endure over time.

That’s why we place 'Return on Experience' (ROX) at the heart of our approach. From conception to execution, at every stage of your project, we firmly believe that the key to success lies in the customer’s emotional experience.

Our commitment: to go beyond mere transactional relationships to create deep and lasting connections with your customers. By putting the customer at the center of all our projects, we design refined experiences for winning strategies.

ROX

is the NEW ROI !

Crafting an highly-exclusive Signature Expedition experience

Designing a breathtaking adventure as the brand pinnacle of an Expedition Cruise Line company, reflecting its pioneering spirit. We collaborated with top-tier partners, as SEDNA, to meet both commercial and logistical challenges, ensuring operational excellence. Ultimately, delivering this exclusive experience to a select few to inspire the entire brand's universe for many.

Video credit: @Julien Fabro

Theme Cruise Concepts and Implementation for Club Med 2

Led the design and execution of themed cruises aboard Club Med 2, the Club Med's sailing ship. Developed tailored itineraries and activities for golf and diving enthusiasts and families, collaborating with experts in each field. Crafted branding identity and coordinated communication channels, including trade shows, magazines, and relevant partner brands.

Revamping of a boutique concept

Reimagining the overall boutique offering with a curated selection of discerningly sourced items and an in-house branded collection, showcasing the finest local artisans from each destination. We have redesigned the boutiques, from the facilities to merchandising plans to engage teams.

Feasibility Study for an Hotel Brand entry into the Cruise Industry

Conducted a confidential feasibility study for a renowned hospitality brand's potential entry into the cruise market. Developed a general concept, identified target customer segments, and explored possible operational zones. This involved a macro-level study to adapt the brand's positioning and identity to the cruise market.

Luxury Enhancement and 5-Star Service Implementation for Ponant

The team was tasked with conducting a comprehensive study, including benchmarking, to elevate Ponant's hotel service to a 5-star palace level. Premium amenities and guest gifts were meticulously sourced through a partnership with Palatino, with a keen focus on aligning with a sustainable approach.

Photo credit: @Palatino

Market positionning of Le Commandant Charcot, as an iconic icebreaker world premiere

Introducing a new sub-brand for an iconic icebreaker aimed at the exclusive Ultra HNWI. Defining its Unique Selling Proposition, strategizing with internal teams to roll out a disruptive Go-To-Market plan, and crafting bold and innovative marketing assets for enhanced visibility.

Crédit photo: @Julien Fabro

Hight-end sailing yacht refurbishing/repositionning

Beyond transforming hardware of a legendary vessel, we crafted a strategic vision of the global guest experience with sailing's emotion amidst the elements as a guiding thread. Outlining detailed specs and guiding operational teams to deliver a one-of-a-kind journey, both onboard hospitality exclusive services and ashore immersive moments.

Vertical integration strategy in diving industry

Monitoring acquisition of diving clubs abroad for specialized travel agencies. Objective was not only to ensure guest experience and deliver product promises, but also to optimize margins and global value chain. Comprehensive support was provided over months, from establishing guidelines to integration, including valuation and audit oversight.

Comprehensive Door-to-Door Travel Experience Enhancement

Managed a comprehensive review of Ponant's tour operating product portfolio, encompassing pre and post programs, air offerings, and transfers. By meticulously analyzing both customer satisfaction and business performance indicators, this mission identified untapped opportunities. The team followed new products & services developement until market roollout.

Development of ancillary activities

Implementation of a revenue management-driven approach to boost sales and optimize margins for ancillary activities related to hospitality, such as flight tickets, excursions, and on site sales (bar, spa, etc.). Managing an internal HQ 'task force' comprising the Product and Sales&Marketing departments to achieve both a better market fit and improved promotion.